One Company Gets The Privacy Thing

I currently love my mortgage company. Those that know me in real life, know that I recently bought a house. Yesterday, I received a privacy notice in the mail from them. I figured it was the standard template that everyone uses saying that if I didn’t want my information shared, I should call them up/email them/fill out the stupid little form and mail it to them. I was pleasantly surprised however to discover that in fact they were doing the exact opposite. The letter was actually an opt-in for data sharing. I really love it when companies make things easier for me. Interestingly, their posted privacy policy claims that the opt-in is only for residents of California and Vermont and I’m not living in either of those states. So I guess they’ve expanded their process beyond those states. Regardless of the reason, I appreciate the way these folks have done things.